The Lash Slick Debate
Unless you’ve been living sans Instagram this week (in which case, wow, TEACH US), it’s likely come to your attention that more eyelashes pics than usual have been making an appearance on your feed. This of course, is thanks to the buzz around Glossier’s first mascara; a product that has been made and remade and made again; to a grand total of 248 formulations. Boasting tiny, millimetres-long Japanese fibers that adhere to the ends of your lashes, the overall look, we can observe, is less “omg I love your mascara” and more “omg, i love your eyelashes.”
Now, I’m still pretty sceptical. It’s a mascara, and I feel like a social media anthropologist as I subtract the generous hype from the actual efficacy of this product. I LOVE Glossier - the culture, the still-untapped potential, the kindness. I think everything they do, our industry needs more of. But still, I’m a beauty writer, and I’ll be darned if I don’t do my research before reccomending anything.
My question - what really makes Lash Slick better? What makes *this* mascara more ideal than the $4 essence offering that one of our testers would, I kid you not, “literally use it to eat cereal with and idk if that makes my point any more serious but I said it”?
My hunch: It's not that this mascara is the best thing in the world. Lash Slick, like all of Glossier's makeup solutions, is simply Mascara simplified. It's the thing that you can wake up and rely on, go on a date and rely on, head to a job interview and rely on. It's just mascara. And that's kind of great, you know?
By now, each of you know how our product testing method works. With Lash Slick, we kicked procedure up a notch. As Glossier did not send us this product, our team purchased it ourselves, and as such, have only had it for several days (We will, as always, update you once Lash Slick is tested for its entire product lifecycle). So far, our team has tested Lash Slick on five different women and all are pretty smitten at first swipe. Still, I wanted to press further. Let's move to ingredients.
These are the ingredients in Benefit’s They’re Real Mascara:
Water (Aqua), Paraffin, Polybutene, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Beeswax (Cera Alba), Bis-Diglyceryl Polyacyladipate-2, C18-36 Acid Triglyceride, Palmitic Acid, Stearic Acid, Triethanolamine, VP/Eicosene Copolymer, Acacia Senegal Gum, Hydroxyethylcellulose, Phenoxyethanol, Tetrasodium EDTA, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Sodium Laureth-12 Sulfate, Glycerin, Potassium Sorbate, Sericin, Calcium Chloride, Sodium Hyaluronate, Tilia Tomentosa Bud Extract, Citric Acid, BHT, Sorbic Acid. May Contain: Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289), Titanium Dioxide (CI 77891).
Shared ingredients with Lash Slick: 6
And of course, the cult classic Diorshow:
Aqua, Glyceryl Stearate, C18-36 Acid Triglyceride, Cera Alba (Beeswax), Strearic Acid, Copernica Cerifera(Carnauba) Wax, Silica, Gyceryl Stearate, Isostearic Acid, Triethalonamine, Glyceryl Hydrogenated Rosinate, PVP/VA Copolymer, Hydrolized Keratin, Lecithin, Xanthan Gum, Methylparaben, Phenoxyethanol, Parfum(Fragrance), Diazolidinyl Urea, Butylparaben, Ethylparaben, Tetrasodium EDTA, Isobutylparaben, Geraniol, Citronellol, Cinnamyl, Alcohol, Hydroxyisohexyl 3-Cyclohexene Carboxaldehyde.
Shared Ingredients with Lash Slick: 5
Our founder’s favourite, IT Cosmetics Tightline Lash Mascara:
Camellia Sinensis Leaf Water, Styrene/Acrylates/Ammonium Methacrylate Copolymer, Aqua/Water/Eau, Cera Alba/Beeswax/Cire D'Abeille, Stearic Acid, Cera Carnauba/ Copernicia Cerifera (Carnauba) Wax/Cire De Carnauba, Hydrogenated Polyisobutene, Glycerin, Microcrystalline Cellulose, Tromethamine, Glyceryl Stearate, Hectorite, Phenoxyethanol, Dimethicone, Camellia Sinensis Leaf Powder, Iron Hydroxide, Candelilla Cera/Euphorbia Cerifera (Candelilla) Wax/ Cire De Candelilla, Ethylhexylglycerin, Olea Europaea (Olive) Fruit Oil, Arginine, Lauroyl Lysine, Euterpe Oleracea Fruit Extract, Butylene Glycol, Biotin, Centella Asiatica Meristem Cell Culture, Xanthan Gum, Cholesterol, Palmitoyl Hexapeptide-12, Panthenol, PEG-6, PEG-800, Prunus Armeniaca (Apricot) Fruit Extract, Rosa Canina Fruit Extract, Serenoa Serrulata Fruit Extract, Camellia Sinensis Leaf Extract, Alcohol, Aloe Barbadensis Leaf Extract, Persea Gratissima (Avocado) Fruit Extract, Urtica Dioica (Nettle) Extract, Vitex Trifolia Fruit Extract, Thuja Occidentalis Leaf Extract, Hippophae Rhamnoides Extract, Morus Alba Root Extract, Cnidium Officinale Root Extract, Chrysanthemum Morifolium Flower Extract, Asarum Sieboldi Root Extract, Sambucus Nigra Fruit Extract, Eclipta Prostrata Extract, Angelica Dahurica Root Extract, Juglans Regia (Walnut) Seed Extract, Simmondsia Chinensis (Jojoba) Seed Extract, Chamomilla Recutita (Matricaria) Flower/Leaf Extract, Hydrolyzed Collagen, Simmondsia Chinensis (Jojoba) Seed Oil, Centella Asiatica Extract, Disodium EDTA, Lecithin, Ascorbyl Palmitate, Hydrolyzed Wheat Protein, Chlorphenesin, Benzyl Alcohol, Sorbic Acid, Benzoic Acid, Dehydroacetic Acid, Iron Oxide (CI 77499).
Shared Ingredients with Lash Slick: 10
The cult-favourite for natural beauty lovers, by W3LL People:
aqua (water), cera alba (beeswax)*,c10-18 tryglycerides, stearic acid, copernica cerifera cera / copernicia cerifera cera (canuba) wax*, castor isostearate beeswax succinate, glyceryl stearate, glyceryl caprylate, glycerin, potassium sorbate, sodium hydroxide, sodium benzoate, xanthum gum, cellulose, tocopherol, helianthus annuus seed oil / helianthus annuus (sunflower) seed oil [+/-cl 77891 titanium dioxide, cl 77491 and cl 77499 iron oxides, cl 77007 ultramarines, cl 74570 carmine] *ingredient from organic farming
Shared Ingredients with Lash Slick: 5
Now, these are the ingredients in Lash Slick:
Aqua/Water/Eau, Acrylates Copolymer, Alcohol, Cera Alba/Beeswax/Cire d'abeille, PEG-15 Glyceryl Stearate, Cera Carnauba/Copernicia Cerifera (Carnauba) Wax/Cire de Carnauba, Butylene Glycol, Kaolin, Pullulan, Behenyl Alcohol, Bentonite, Rayon, Alcohol Denat., Dimethicone, Stearic Acid, Sucrose Distearate, VP/VA Copolymer, Nylon-6, Aminomethyl Propanol, Glycerin, Tocopherol, Silica, Panthenol, Biotinoyl Tripeptide-1, Sodium Dehydroacetate, Phenoxyethanol. May Contain/Peut Contenir (±): CI 77491, CI 77492, CI 77499 (Iron Oxides), CI 77266 (Black 2).
After further analysis, I’m initially impressed with the formulation - it’s taken a basic mascara situation and added some fun features like clay, rayon fibers and smooth silica. On the whole I’m most in love with IT Cosmetics’ formula, just because of how NOURISHING it is, but that’s again at a slightly higher pricepoint, and I appreciate Glossier’s commitment to accessible beauty. Now to debunk a few of the Glossier, ingredients, however, below:
What is VP/VA Copolymer?
This ingredient helps hair hold its style by inhibiting the hair's ability to absorb moisture. VP/VA Copolymer dries to form a thin coating on the skin, hair or nails. It can also be used to hold together the ingredients of a compressed tablet or cake, and also helps distribute or suspend an insoluble solid in a liquid.
Rayon? In Mascara?
Yes! From what appears here, this is an ingredient that aids to the overall bulking of the lash and viscosity of the product. Most mascaras with “fiber” technology often use nylon or rayon for this effect. The rayon itself is of chemical origin, and it’s besically cellulose, regenerated. It’s obtained by treating cellulose with caustic soda, reacting this with carbon disulfide, dissolving this in a dilute alkali solution and extruding into an acid to form a continuous viscose tube.
Bentonite? Isn’t that clay?
You guessed it. From what we’ve uncovered, it appears that Bentonite clay helps the mascara dry quickly and not smudge while on lashes. Huh.
Pullulan is a film former and binder popular in the production of breath strips, but it also appears as an ingredient in cosmetics and beauty products because of its solubility in water, and adhesive properties. CosmeticsCop.com (Paula of Paula’s Choice) says that it’s basically "Glucan gum produced by black yeast that contains polysaccharides, which makes it a good water-binding agent, thickening agent, and antioxidant," although no other information corroborates any antioxidant properties or benefits. According to Hayashibara, a Japanese manufacturer of Pullulan, it also lends a smoother texture to formulas, provides foam retention, is anti-static and oil resistant, and water soluble and therefore easily rinsed away.
At first swipe, we're pleased on the whole. For a total price of $20 it's met our expectations and our professional opinion is that it won't steer you wrong - being cruelty free, derm + ophthalmologist tested helps, too. For our enthusiastic recommendation, however, you'll have to wait a while. Let use know what you think, please?